{"id":32,"date":"2020-04-07T07:39:28","date_gmt":"2020-04-07T07:39:28","guid":{"rendered":"https:\/\/la-via-antiga.com\/five-ways-farm\/?page_id=32"},"modified":"2021-09-19T13:53:37","modified_gmt":"2021-09-19T11:53:37","slug":"idea","status":"publish","type":"page","link":"https:\/\/la-via-antiga.com\/five-ways-farm\/idea\/","title":{"rendered":"Idea"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"32\" class=\"elementor elementor-32\" data-elementor-post-type=\"page\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-8f2cbea elementor-section-height-min-height elementor-section-items-top elementor-section-boxed elementor-section-height-default\" data-id=\"8f2cbea\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-72b4e0e\" data-id=\"72b4e0e\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-54dcdd5 elementor-widget elementor-widget-heading\" data-id=\"54dcdd5\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\"><b>Five Ways Farm<\/b> <b>project<\/b><\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bdfe433 elementor-widget elementor-widget-heading\" data-id=\"bdfe433\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Guiding Values: Nature, Health, Friendship, Knowledge, Sustainability<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f335443 elementor-widget elementor-widget-heading\" data-id=\"f335443\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Mission: Living a higher quality life together<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ce175d0 elementor-widget elementor-widget-text-editor\" data-id=\"ce175d0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>l&#8217;idea<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-754358e elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"754358e\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-6894ede\" data-id=\"6894ede\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6ba400e elementor-widget elementor-widget-heading\" data-id=\"6ba400e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-default\">l'idea<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-a0b6883 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"a0b6883\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1183524\" data-id=\"1183524\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-2bd8a0b elementor-widget elementor-widget-heading\" data-id=\"2bd8a0b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Come \u00e8 nata l'idea?<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d43a333 elementor-widget elementor-widget-text-editor\" data-id=\"d43a333\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">L&#8217;idea \u00e8 nata da due riflessioni.<\/p>\n<hr style=\"border-top: 1px solid #eeeeee; border-bottom: 0px; background-color: #ffffff; color: #686868; font-family: montserrat;\">\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><br><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-7497151 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"7497151\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-167ccf5\" data-id=\"167ccf5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-69e3154 elementor-widget elementor-widget-text-editor\" data-id=\"69e3154\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"font-weight: bold;\">Prima Riflessione<\/span><\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Nella mia impresa, al momento, ci sono due\u00a0<span style=\"font-weight: bold;\">fabbricati rurali<\/span>\u00a0che potrebbero essere utilizzati meglio:<\/p><ul style=\"margin-bottom: 10px; color: #686868; font-family: montserrat;\"><li>dopo vent\u2019anni (1998 \u2013 2018) ho sospeso l\u2019<span style=\"font-weight: bold;\">attivit\u00e0 di ristorazione<\/span>, e, quindi, un fabbricato rurale, di 1.126 mc, \u00e8 sottoutilizzato in quanto non pi\u00f9 adibito a ristorazione agrituristica;<\/li><li>l\u2019altro fabbricato rurale, di 5.500 mc, in origine era stato progettato per realizzare\u00a0<span style=\"font-weight: bold;\">alloggi per turisti<\/span>. In seguito, l&#8217;opera \u00e8 stata interrotta e oggi \u00e8 utilizzato come capannone per ricovero macchine e attrezzi agricoli.<\/li><\/ul><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Un vero spreco!<\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Da tempo mi pongo una domanda: \u201cPerch\u00e9 non restituire questi due fabbricati a un uso pieno?\u201d<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-93b3b1f elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"93b3b1f\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-efcc94a\" data-id=\"efcc94a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c47647f elementor-widget elementor-widget-image\" data-id=\"c47647f\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-3\" alt=\"\" srcset=\"https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-150x150.jpg 150w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-300x300.jpg 300w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-768x768.jpg 768w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min.jpg 1000w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f96026a\" data-id=\"f96026a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-ed42eb0 elementor-widget elementor-widget-text-editor\" data-id=\"ed42eb0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><i>Si tratta di partire da alcune\u00a0<span style=\"font-weight: bold;\">risorse chiave\u00a0<\/span>e trovare alcuni\u00a0<span style=\"font-weight: bold;\">segmenti di clienti<\/span>\u00a0interessati all&#8217;uso di queste risorse chiave (Technology Push), ovvero:\u00a0ci sono delle risorse chiave, due fabbricati rurali, in cerca di una soluzione.<\/i><\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">La <b>soluzione <\/b>consiste nel predisporre una <span style=\"font-weight: bold;\">Proposta di Valore <\/span>(Value Proposition) che utilizzi queste<span style=\"font-weight: bold;\"> Risorse Chiave <\/span>(Key Resources) e che sia capace di soddisfare i Bisogni (<span style=\"font-weight: bold;\">Customer Job<\/span>) di alcuni <span style=\"font-weight: bold;\">Segmenti di Clienti<\/span> (Customer Segments).<\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"font-weight: bold;\">\u00a0<\/span><\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-c2aaa9a\" data-id=\"c2aaa9a\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-d877387 elementor-widget elementor-widget-image\" data-id=\"d877387\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-3\" alt=\"\" srcset=\"https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-150x150.jpg 150w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-300x300.jpg 300w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-768x768.jpg 768w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min.jpg 1000w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-46eaa39 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"46eaa39\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aa0b481\" data-id=\"aa0b481\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-4fad894 elementor-widget elementor-widget-text-editor\" data-id=\"4fad894\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"font-weight: bold;\">Seconda Riflessione&nbsp;<\/span><\/p>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Per pi\u00f9 di trent&#8217;anni ho sempre intrapreso da solo, come ditta individuale.<\/p>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"font-style: var( --e-global-typography-text-font-style ); font-weight: var( --e-global-typography-text-font-weight ); letter-spacing: var( --e-global-typography-text-letter-spacing ); text-transform: var( --e-global-typography-text-text-transform );\">Ancora&nbsp;<\/span>adesso ho tante idee che vorrei vedere realizzate ma non desidero pi\u00f9 intraprenderle da solo.<\/p>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Forse perch\u00e9 mi rendo conto che il tempo a mia disposizione si \u00e8 ridotto e i progetti selezionati richiedono tempi lunghi per maturare o forse perch\u00e9 \u00e8 tempo di portare avanti anche progetti personali che ho lasciato al &#8220;dopo&#8221;.<\/p>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Allora ho deciso che se intraprendo ancora lo far\u00f2 insieme ad altre persone che, incidentalmente, col tempo, si potrebbero rivelare anche ottimi nuovi amici.<\/p>\n<p><span style=\"letter-spacing: 0px;\">Del resto, intraprendere insieme ad altri soci ha tanti aspetti positivi: <\/span><\/p>\n<ul>\n<li style=\"color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">poter contare su pi\u00f9 teste pensanti per definire e attuare le strategie, <\/span><\/li>\n<li style=\"color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">poter partire con un capitale iniziale adeguato, senza dover ricorrere all&#8217;indebitamento,<\/span><\/li>\n<li style=\"color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">poter abbassare il rischio individuale d&#8217;impresa,<\/span><\/li>\n<li style=\"color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">poter godere dei vantaggi dell&#8217;economia della condivisione di risorse umane, materiali e immateriali (sharing economy),<\/span><\/li>\n<li style=\"color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">e da ultimo, ma forse pi\u00f9 importante di tutti, per quanti ne avvertono il desiderio, creare una comunit\u00e0 di amici e<b> vivere in una comunit\u00e0 di amici<\/b>.<\/span><\/li>\n<\/ul>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">Per partire con un minimo di &#8220;affinit\u00e0 di gruppo&#8221; ho introdotto le cinque vie. Tali vie sono <b>irrinunciabili <\/b>e in un certo qual modo fungono da <b>primo filtro<\/b>.<\/span><\/p>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">Ora, mettiamo da parte le cinque vie e facciamo un esempio numerico di tipo organizzativo e finanziario.<\/span><\/p>\n<hr style=\"border-top: 1px solid #eeeeee; border-bottom: 0px; background-color: #ffffff; color: #686868; font-family: montserrat;\">\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">&nbsp;<\/span><\/p>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Ipotizziamo che una persona, in vista del ritiro dall&#8217;attivit\u00e0, voglia andare a vivere (Tempo di Lavoro e Tempo Libero) in campagna e abbia 250.000 \u20ac a disposizione.<\/p>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Gli si presentano due casi per soddisfare il suo bisogno:<\/p>\n<ul>\n<li style=\"color: #686868; font-family: montserrat;\">(a) usare parte del proprio capitale e indebitarsi; decide di investire 500.000 \u20ac per realizzare il suo progetto (una casa e un appezzamento di terra); accantona 125.000 \u20ac, apporta al progetto 125.000 \u20ac e si indebita per 375.000 \u20ac per finanziare l&#8217;investimento complessivo di 500.000 \u20ac;<\/li>\n<li style=\"color: #686868; font-family: montserrat;\">(b) costituire una societ\u00e0 agricola con altre persone che condividono lo stesso desiderio di andare a vivere in campagna, con il proposito che ciascuna persona apporti una quota di capitale senza indebitarsi. Si convenga che il capitale sociale da raccogliere debba essere pari a CS = 8.000.000 \u20ac; si suddivida il capitale sociale in n = 64 quote da Q = 125.000 \u20ac l&#8217;una; si trovino j persone, con j &lt;= 64 (alcune persone potrebbero comprare pi\u00f9 di una quota sociale), che sottoscrivano ciascuna una parte di capitale sociale pari a (n<span style=\"font-size: 12.75px; line-height: 0; position: relative; vertical-align: baseline; bottom: -0.25em;\">j<\/span>&nbsp;x Q)<span style=\"letter-spacing: 0px;\">. Trovate le j persone, si sar\u00e0 raggiunto l\u2019obiettivo di raccogliere il capitale sociale prefissato CS = \u2211<\/span><span style=\"font-size: 12.75px; line-height: 0; position: relative; vertical-align: baseline; bottom: -0.25em; letter-spacing: 0px;\">j<\/span><span style=\"letter-spacing: 0px;\">&nbsp;(n<\/span><span style=\"font-size: 12.75px; line-height: 0; position: relative; vertical-align: baseline; bottom: -0.25em; letter-spacing: 0px;\">j<\/span><span style=\"letter-spacing: 0px;\"> x Q) = 64 x 125.000 = 8.000.000 \u20ac.&nbsp;<\/span><\/li>\n<\/ul>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"letter-spacing: 0px;\">Nel caso (a), la persona riesce a raggiungere il suo obiettivo di finanziare l&#8217;investimento progettato di 500.000 \u20ac apportando capitale proprio per 125.000 \u20ac e indebitandosi per 375.000 \u20ac.<\/span><\/p>\n<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Nel caso (b) la persona riesce a raggiungere il suo obiettivo apportando 125.000 \u20ac, lo stesso importo che nel caso (a), <span style=\"font-weight: bold;\">senza indebitarsi<\/span>, e partecipando in una societ\u00e0 dotata di un capitale iniziale di tutto rispetto di 8.000.000 \u20ac (profilo finanziario).&nbsp;<span style=\"letter-spacing: 0px;\">Inoltre, un vantaggio di non poco conto \u00e8 quello di partecipare alla realizzazione e alla gestione del progetto insieme a numerose altre persone motivate e preparate (profilo organizzativo).<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-13b662e elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"13b662e\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-f124771\" data-id=\"f124771\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-05d3f58 elementor-widget elementor-widget-image\" data-id=\"05d3f58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-3\" alt=\"\" srcset=\"https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-150x150.jpg 150w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-300x300.jpg 300w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-768x768.jpg 768w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min.jpg 1000w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-ae02e12\" data-id=\"ae02e12\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-52384bd elementor-widget elementor-widget-text-editor\" data-id=\"52384bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><i>Si tratta di partire da alcuni\u00a0<span style=\"font-weight: bold;\">Segmenti di Clienti<\/span>\u00a0che avvertono il bisogno di andare a vivere in campagna\u00a0(<b>Customer Job<\/b>) e arrivare a soddisfare tale bisogno tramite l\u2019uso di\u00a0<span style=\"font-weight: bold;\">Risorse Chiave <\/span>gi\u00e0 disponibili\u00a0(Market Pull), ovvero:\u00a0ci sono alcuni Segmenti di Clienti (Customer Segments) con un bisogno da soddisfare (Customer Job), in cerca di una soluzione che utilizzi le risorse chiave esistenti.<\/i><\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"font-weight: bold;\">\u00a0<\/span><\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">La <b>soluzione <\/b>consiste nel predisporre una <span style=\"font-weight: bold;\">Proposta di Valore <\/span>(Value Proposition) che soddisfi il<span style=\"font-weight: bold;\">\u00a0<\/span>bisogno di vivere in campagna <span style=\"font-weight: bold;\">(Customer Job) <\/span>dei <span style=\"font-weight: bold;\">Clienti <\/span>(Customer Segments) e che utilizzi le <span style=\"font-weight: bold;\">Risorse Chiave <\/span>(Key Resources) esistenti.<\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">\u00a0<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-top-column elementor-element elementor-element-e610e2c\" data-id=\"e610e2c\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8bc00cf elementor-widget elementor-widget-image\" data-id=\"8bc00cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"150\" height=\"150\" src=\"https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-150x150.jpg\" class=\"attachment-thumbnail size-thumbnail wp-image-3\" alt=\"\" srcset=\"https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-150x150.jpg 150w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-300x300.jpg 300w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min-768x768.jpg 768w, https:\/\/la-via-antiga.com\/five-ways-farm\/wp-content\/uploads\/sites\/6\/2020\/04\/FIVE-WAYS-FARM_LOGO-min.jpg 1000w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-1a14652 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"1a14652\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;gradient&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ebda552\" data-id=\"ebda552\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-1fee73d elementor-widget elementor-widget-text-editor\" data-id=\"1fee73d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\"><span style=\"font-weight: bold;\">\u00a0<\/span>Quella che segue \u00e8 l&#8217;idea, il progetto, la <b>Proposta di Valore<\/b> (Value Proposition),<span style=\"font-weight: bold;\">\u00a0<\/span>la <b>soluzione\u00a0<\/b>capace di\u00a0legare le <span style=\"font-weight: bold;\">Risorse Chiave <\/span>(Key Resources) esistenti ai <span style=\"font-weight: bold;\">Segmenti di Clienti <\/span>(Customer Segments)<span style=\"font-weight: bold;\">\u00a0<\/span>che desiderano andare a vivere in campagna<i>\u00a0seguendo le\u00a0<u>cinque vie<\/u><\/i>\u00a0indicate (<b>Customer Job<\/b>)<span style=\"font-weight: bold;\">\u00a0<\/span>e, viceversa, legare quei<span style=\"font-weight: bold;\">\u00a0Segmenti di Clienti <\/span>(Customer Segments)<span style=\"font-weight: bold;\">\u00a0<\/span>che desiderano andare a vivere in campagna\u00a0<i>seguendo le\u00a0<u>cinque vie<\/u><\/i>\u00a0indicate (<b>Customer Job<\/b>)<span style=\"font-weight: bold;\">\u00a0<\/span>alle <span style=\"font-weight: bold;\">Risorse Chiave<\/span> (Key Resources) esistenti.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e2c2fbf elementor-widget elementor-widget-text-editor\" data-id=\"e2c2fbf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Nota bene: i termini inglesi Value Proposition, Key Resources, Customer Job e Customer Segments sono ripetuti continuamente per abituare il lettore all&#8217;uso di tali termini.<\/p><p style=\"margin: 0px 0px 10px; color: #686868; font-family: montserrat;\">Essi sono parte del vocabolario del metodo di progettazione denominato Generazione del Modello di Impresa (Business Model Generation).<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4b2164c elementor-section-stretched elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4b2164c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;stretch_section&quot;:&quot;section-stretched&quot;,&quot;background_background&quot;:&quot;classic&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-f9855ab\" data-id=\"f9855ab\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-47a4324 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"47a4324\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/la-via-antiga.com\/five-ways-farm\/proposta\/\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Vai alla Proposta di Valore<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Five Ways Farm project Guiding Values: Nature, Health, Friendship, Knowledge, Sustainability Mission: Living a higher quality life together l&#8217;idea l&#8217;idea Come \u00e8 nata l&#8217;idea? L&#8217;idea \u00e8 nata da due riflessioni. Prima Riflessione Nella mia impresa, al momento, ci sono due\u00a0fabbricati rurali\u00a0che potrebbero essere utilizzati meglio: dopo vent\u2019anni (1998 \u2013 2018) ho sospeso l\u2019attivit\u00e0 di ristorazione,&#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"_acf_changed":false,"_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"unboxed","_kad_post_vertical_padding":"hide","_kad_post_feature":"hide","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"class_list":["post-32","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Idea - Five Ways Farm<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/la-via-antiga.com\/five-ways-farm\/idea\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Idea - Five Ways Farm\" \/>\n<meta property=\"og:description\" content=\"Five Ways Farm project Guiding Values: Nature, Health, Friendship, Knowledge, Sustainability Mission: Living a higher quality life together l&#8217;idea l&#8217;idea Come \u00e8 nata l&#8217;idea? L&#8217;idea \u00e8 nata da due riflessioni. 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